KIPLING

KIPLING, FOLLOW YOUR MONKEY IN THE MARAIS

The Kipling Follow Your Monkey pop-up on rue de Turenne, with influencer marketing and striking outdoor displays in Paris and Germany.

For the second year running, Kipling entrusts its spring activation to Wild Buzz Agency. On May 23 and 24, 2026, the brand opens a pop-up at 18 rue de Turenne in the Marais for its Follow Your Monkey campaign. It includes a bubble-themed set, swings in the clouds, a wall of Kipling monkeys, influencer marketing, oversized outdoor bubble displays in Paris and Germany, and press relations.

Kipling returns to the Marais

Kipling pop-up on rue de Turenne and visitors

A campaign you can experience from the pavement to the pop-up

2 countries

covered by the activation, in France and Germany

Visitor on the swing among the clouds at the Kipling pop-up

Bubbles, clouds and monkeys

A bubble-themed set, swings in the clouds and a wall of Kipling monkeys welcome visitors.

Inside the Kipling Follow Your Monkey pop-up

Queue outside the Kipling pop-up in the Marais

A 360-degree activation

The campaign around the pop-up includes the event, influencer marketing with around ten creators, oversized outdoor bubble displays in Paris and Germany, and press relations.

Kipling balloons and bubbles in the street

From pop-up to campaign

A pop-up has the most impact when it is part of a wider campaign. This project shows what a Paris event agency can produce when it brings together events, influencer marketing and outdoor advertising.